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Ariel Adams
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Omega has been on a role over the last few years as the storied Swiss watch maker continues to produce both crowd-pleasing new designs and also "collector bait" timepieces which find happy homes on the wrists of hardcore watch enthusiasts. What is Omega's secret? That is a tough question to answer as I'm still investigating the story, but it seems to be a combination of putting a lot of resources simultaneously into marketing as well as product development (most brands are good at only one or the other).
The article Omega Globemaster Annual Calendar Watch Hands-On first appeared on aBlogtoWatch and was written by Ariel Adams.
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Omega has been on a role over the last few years as the storied Swiss watch maker continues to produce both crowd-pleasing new designs and also "collector bait" timepieces which find happy homes on the wrists of hardcore watch enthusiasts. What is Omega's secret? That is a tough question to answer as I'm still investigating the story, but it seems to be a combination of putting a lot of resources simultaneously into marketing as well as product development (most brands are good at only one or the other).
The article Omega Globemaster Annual Calendar Watch Hands-On first appeared on aBlogtoWatch and was written by Ariel Adams.
Continue reading...
Let us know your thoughts and impressions.